Think Elon Musk named Tesla Think again Back in 2004 Musk joined Tesla a year after engineers Martin Eberhard and Marc Tarpenning founded it The name Tesla Motors was already taken by someone in Sacramento To acquire it Musk sent the nicest guy from his company to the owner’s doorstep instructing him to stay until the name was sold After persistent efforts the owner agreed to sell the name for $75,000 Had the deal fallen through Musk’s backup plan was to name the company Faraday after the scientist Michael Faraday While Musk didn’t come up with the name or found the company he invested $6.5 1000000 became chairman and later CEO driving Tesla to global prominence So the next time you see a Tesla on the road remember behind the name lies a story of persistence strategy and a $75,000 doorstep negotiation
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Elon Musk Didn’t Name Tesla?!
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